For the woebegone Detroit Lions, this offseason has offered a fresh take on an old theme. Controlling owner Sheila Firestone Ford Hamp cleaned out most of the front office, something her mother and father had done before. This time, though, Hamp first brought in two Lions legends, Chris Spielman and Barry Sanders, to work on the task of hiring Detroit’s next general manager and head coach.
So far, the results of their work have received widespread praise. GM Brad Holmes, who came up as a scout with the Rams, was their first hire. With the Matt Millen era still fresh in the minds of many fans, and thoughts of suboptimal picks by Bob Quinn due to frictious relationships between players and coach Matt Patricia even fresher, the idea of a general manager with a modern take on scouting and a successful track record to match is quite exciting.
Today, the team formally introduced its new head coach, former Lions tight end Dan Campbell. After a ten-season NFL playing career that finished with three seasons in Detroit (he signed with the New Orleans Saints before the 2008 season but never played due to an injury), he worked as a coach for the Miami Dolphins– rising to interim head coach following the firing of Joe Philbin– and Saints.
Campbell’s approach to football was on full display during an hourlong media conference that peaked right around this moment:
This is not Patricia’s faux tough-guy act, and even if it ends up descending into a WWE-meets-Tom-Thibodeau disaster, we’re playing with house money here. The situation really cannot get worse. From a perspective of pure entertainment, no one loses like the Lions lose, and, whatever the result, Campbell showed today he’ll add much more than a spark to that entertainment value.
If you haven’t already concussed yourself trying to run through the nearest brick wall, you can watch Campbell’s entire appearance here.