On the integration of the pulp paper and textile industries: Sports Illustrated as a case study

After years of promotional textile tie-ins, one could be forgiven for thinking that Sports Illustrated had the whole horizontal integration thing down by now. You’d require that forgiveness, though, because your thought would be incorrect, as shown by the erstwhile magazine’s latest offer:

sports illustrated promotion - click to enlargeI’m not even upset that the jacket is the wrong shade of blue. In case your fingers are tired from turning the pages of actual books and newspapers and you can’t muster the energy to click on that photograph to see a larger version, it reads, in part, “T-Shirt available in one-size-fits-all XL.” It’s a t-shirt, not an adjustable baseball cap, though, which heretofore had been the only viable venue for application of the “one-size-fits-all” label, and even the hat folks have backpedaled that to “one-size-fits-most,” probably at the admonition of fitted-cap-wearing lawyers. The photo isn’t the greatest, but there’s no indication the shirt is equipped with some sort of built-in cinch or otherwise is subject to a controlled shrink with strategic usage of heated water and air. Either SI is putting a smile on a budget cut, or the sentence is a confident expression of knowledge of their customers.

But really, it’s Honolulu blue for which you’re looking.

ALDLAND Podcast

After taking a couple weeks off for various reasons (mostly because of a lack of interesting stories), ALDLAND is back with a brand new podcast.  The B1G title race is featured, along with discussion of the Blackhawks record point streak and our first ever story about the MLS.  Click play and get some culture!

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Download the ALDLAND podcast at our Podcasts Page or stream it right here:

Detroit Sports Report: “I’m having a conversation with my brain”


As baseball returns, we remember with fondness Ernie Harwell’s opening of spring.  (HT: NPR; It’s Always Sunny in Detroit)

Having relocated outside the Tigers’ Radio Network, I’m not sure if I’ll be equipped to do another Tigers diary like I did last year. (Brendan is planning a Mariners’ diary for this season, which should be a fun lens for observing Felix Hernandez’s elbow explode.) For now, tune in for some irregular updates on the Motown sports scene.

  • Phil Coke meets his brain: MLive’s Chris Iott finally succeeded in arranging a corporeal meeting between Tiger reliever Phil Coke and the operator of @PhilCokesBrain to pleasing results.
  • The Lions probably will draft the Honey Badger: That’s the only conclusion I can draw from the appearance of this article on the front page of the Free Press’ sports section today. After they drafted the notedly weed-addled Charles Rogers at #2 overall and that guy from Boston College who was a “good character guy” except that a google search revealed he’d been in two bar fights his senior year also in the first round, I would be surprised if they didn’t draft Tyrann Matthieu to replace Louis “Bob Sanders” Delmas.

In lieu of a Daytona 500 live blog, here’s a picture of Mark Martin and T.I.

Last year we brought you a live-blogging event of the first and biggest race of the NASCAR season, the Daytona 500. Resources and circumstances preclude similar coverage for this year’s big race, which certainly will be overshadowed by the disastrous crash that resulted in over a dozen fan injuries at the end of yesterday’s Nationwide race, however. Instead, we hope you’ll accept this photograph of pals Mark Martin and T.I. catching up this morning before the race.

We’ll be keeping an eye on developments at the track, so check back here and on twitter for updates.

Nascar’s Next Generation (via WSJ)

Nascar is a sport in need of a tuneup. Attendance has been slipping; viewership has been falling. But Sunday at the Daytona 500, America’s premier form of motor sports will be getting the overhaul it needs.

Daytona, the season’s kickoff extravaganza, marks the race-day debut of Nascar’s “Gen-6” Sprint Cup car, the series’s most innovative overhaul since 2007. … Read More

(via WSJ)

Previewing the 2024 Olympic Games

welcome to memphisIn news that has no one singing the blues, it was reported yesterday that the City of Memphis, Tennessee has been formally invited to submit a bid to host the 2024 Olympic Games. Rather than evaluate this proposal to make a proposal critically, let’s jump right to the best ideas to emerge from the brainstorming session the Memphis Olympiad planners held yesterday afternoon.

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