The Sports Illustrated cover curse has relocated to page 34

rachel nichols si

If it feels like the force of the Sports Illustrated cover curse has waned, that’s only because the jinx has relocated to page thirty four. There, in this week’s issue, appeared SI media critic Richard Deitsch’s article, “The Case for…Rachel Nichols,” in which Deitsch praised Nichols’ recent “interrogat[ions]” of Roger Goodell and Floyd Mayweather Jr. “on her eponymous CNN show, Unguarded with Rachel Nichols. As a result,” Deitsch proclaimed in a laudatory proclamation highlighted in the featured pull quotation, “Nichols is at the moment the country’s most impactful and prominent female sports journalist.”

That may have been true “at the moment” Deitsch wrote it, but by the time many SI readers saw it, Nichols’ show had been cancelled. That’s pretty devastating all the way around, and if you’re a fan of either Mississippi State or Ole Miss football, both of which share this week’s SI cover, you may be in for a long day today.

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