How excited are we, Americans, for football season?

In engaging in this process of writing for a sports blog, I’ve taken the approach of fully immersing myself in the sports media world– starting my days with ESPN Radio’s Mike and Mike, reading all of the websites that are linked in the left-hand column of our homepage, following athletes and sports media personalities on twitter, listening to podcasts, and taking in as many games as possible– for better and worse. I know more about sports and the issues surrounding sports than at any point in my life. Just like any other area of interest, though, immersion in the context of today’s myriad media offerings also can lead to a lack of perspective.

One of the steadiest mantras in all of sports chatter is that football is king. I’m not here to question that tenet– wondering, for example, whether it’s most popular because it is in fact more amenable to Americans’ true love, television, than other sports, or whether that amenability is a convenient coincidental characteristic of the inherently popular game– but to confirm it, which I did last night at the grocery store, where I happily was adding to my Fat Tire new state label collection.     Keep reading…