Inside the Wild Rise of the Savannah Bananas: Baseball’s New Billion-Dollar Brand (via Huddle Up)

The Savannah Bananas broke their all-time attendance record on Saturday night when a sold-out crowd of 81,000 people attended their game in Clemson’s football stadium.

The game itself was unlike anything these people had ever seen. Broadcast nationally on ESPN2, the temporary 190-foot short porch in left field led to nearly a dozen home runs. There were mid-game dances and a halftime performance. Outfielders caught flyballs while doing backflips, and fans even helped record outs by catching foul balls.

The Bananas have become baseball’s most polarizing team. Purists will tell you that it’s a silly idea, despite over a million fans showing up to their games last year.

Others say that the Bananas are re-running the same playbook that made the Harlem Globetrotters so popular in the 20th century. But all of these people are wrong. The Bananas are something entirely different. … Read More

(via Huddle Up)

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